noun | live streaming term
Short for Key Performance Indicator
KPI (PERFORMANCE METRIC): a measurable value that evaluates the success of a live stream based on specific goals, such as audience engagement, viewership growth, or revenue generation.
KPI (STRATEGIC TOOL): a data-driven indicator used by streamers or platforms to monitor and improve the effectiveness of live streaming strategies, such as optimizing content delivery or audience retention.
Common Usage:
Common KPIs for live streaming include average watch time, concurrent viewers, chat interactions, and click-through rates, helping streamers assess and refine their content strategy.